Shanghai Otis Elevator Company (B)
Eaker, Mark R.;Gib...
Shanghai Otis Elevator Company (B)
Eaker, Mark R.; Gibbons, Emily Jean
OB-0712 | Published October 10, 2000 | 10 pages. Case
Collection: Darden School of Business
Product Details
In the A case (UVA-OB-0711), Bill Johnson takes over as manager of a new joint venture in Shanghai. The antecedent organization was poor and the reputation of Otis in the market is at stake. Johnson has little experience and faces severe challenges. The B case describes the actions he takes.
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